WE DEM HAWKS

A few friends, an egg-shaped ball and the passion for the sport were the origin of the Nürnberg Hawks. By now they are a respectable American Football club for amateurs and experienced players counting more than 80 members.

The creation of the Hawks logo should give the young players a symbol to identify with and to be recognized as a brave and serious team. For their first season I developed a full corporate design bundle, including introduction magazine, acquisition booklet, game day flyers, ticket design, merchandise and social media appearance.